OpenAI's first crack at online shopping stumbled. It's preparing for the next wave

OpenAI's initial foray into online shopping faced challenges, particularly with inaccurate item information and difficulties in onboarding merchants, despite early adoption by platforms like Etsy, Walmart, and Shopify. This stumble highlights the complexities of integrating AI into e-commerce, emphasizing the need for improved accuracy and merchant support as OpenAI prepares for its next attempt in the online shopping space.