Melius secures $25 million in funding to develop AI-driven ad creation platform

Oct 6, 2026

AI Summary

Melius, an AI platform for generating advertising content, has raised $25 million in funding, including a $20 million Series A round. The company pivoted from its original product concept to focus on creating tools for generating creative assets after determining their initial idea was not viable.

Melius has raised a total of $25 million, comprising a $20 million Series A led by CRV and a $5 million seed round led by General Catalyst.
The company claims to have achieved over $1 million in annualized revenue within two months of launching its new product in July.
Co-founders Joowon Kim, Young Kim, and Arnav Ramu, previously engineers at Ramp, decided to scrap their initial performance marketing tool after six months, believing it lacked potential.
They shifted focus to developing a platform that generates creative assets and campaigns, which they describe as an “agents lab for creative work.”
Melius faces competition from other startups in the AI advertising space, including Higgsfield, Krea, and Flora AI.
Joowon Kim expressed confidence in the market's capacity to support multiple players, highlighting the demand for such tools.
Kim's personal interest in digital media and content creation has influenced the development of Melius, aiming to empower users to create content using simple language.

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Melius secures $25 million in funding to develop AI-driven ad creation platform

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